March / April 2026
From the Cover
MeProLight Redefines Mid-Power Optics
News Briefs
Browning Revises Corporate Structure
Browning is making a number of changes to its corporate structure in 2026. All of the following appointments became effective on January 1, 2026.
Fen X Custom Ear Inserts
Fen X’s in-ear hearing protection provides a custom-fit through an online platform in which users can quickly purchase from the comfort of their home using their smartphone.
CCI Celebrates 75th Anniversary
Though CCI was formally established in 1951 as Cascade Cartridges, Inc. by Dick Speer, a machinist by trade, the origins of the company date back several years.
Taurus Introduces the TX9
The all-new TX9 line of striker-fired pistols—the company’s first purpose-built, duty-grade pistol platform—marks a defining milestone for Taurus.
Olympic Great Kim Rhode Receives the NSSF Ken Sedlecky Lifetime Achievement Award
Kim Rhode has received the NSSF Ken Sedlecky Lifetime Achievement Award — the highest honor presented by NSSF.
Winchester Rolls Out Lever-Action Ammo
The Winchester legacy continues with the introduction of American Lever Range ammunition.
CCW Safe Specializes in Self-Defense Legal Services
CCW Safe is a self-defense legal service membership company founded by retired law enforcement officers and an attorney.
GSM Expands Brand Portfolio
GSM Outdoors has acquired Smith’s Products.
EOTECH Enters Suppressor Market
EOTECH is diversifying its portfolio with the introduction of the DCBL line of firearm suppressors.
Columns
Simple Ideas – Great products don’t have to be complicated; they just need to do the job.
Great products don’t have to be complicated; they just need to do the job.
FYI — Doing What’s Right – Ammunition Depot resisted pressure to hike prices to sky-high levels. It’s now reaping the rewards of that decision.
Ammunition Depot resisted pressure to hike prices to sky-high levels. It’s now reaping the rewards of that decision.
Five Minutes with Steve Minneman, CEO, MTM Molded Products
MTM Case-Gard doesn’t chase fads. Instead, it builds products designed to meet the needs of serious shooting-sports enthusiasts.
Departments
The Simple Truth – Strategic Silence – So, you talked yourself out of sale? Here’s how to make sure it doesn’t happen again.
So, you talked yourself out of sale? Here’s how to make sure it doesn’t happen again.
What’s Selling Where March / April 2026
All across the U.S -- Montana to Alabama; Iowa to Maine. See which guns, ammo and accessories are hot at retailers in each territory across the country.
