Q Selects Guidefitter to Power Its Pro Program

Kevin Brittingham’s firearms and suppressor company—the shop behind the .300 Blackout and 8.6 Blackout—has named Guidefitter its exclusive pro program partner. Q will rely on Guidefitter’s platform, professional verification, and audience to run its program for guides, outfitters, outdoor industry professionals, military service members, and first responders.

“Q has always been built around people who actually use their equipment,” says Cody Osborn, vice president of sales and marketing at Q. “Guidefitter gives us a direct connection to that community while making it easy to support the guides, outfitters, and professionals who depend on reliable gear every day. It is a natural fit for where we want to take the brand.”

Founded in 2016 in Dover, New Hampshire, Q was started by Kevin Brittingham, creator of the .300 Blackout. His team later introduced the 8.6 Blackout, adopted by ammunition makers including Hornady, also a Guidefitter brand partner. Q engineers rifles and suppressors together rather than building cans to fit existing guns, yielding lighter, better-balanced systems with tolerances production manufacturers rarely match.

“There’s a difference between brands that chase trends and brands that set them, and Q sets them,” says Brian Worthington, vice president of brand partnerships at Guidefitter. “Our professional audience buy on whether a system works in the field, suppressed, when it counts. Q builds for exactly that person, and our Insiders have been after us about them for years.”

For Q, a company that prizes speed and refuses corporate bloat, the fit is also operational. Guidefitter is a nimble technology and marketing company built to move quickly with partners on content, education, and pro commerce rather than hand them a static discount portal. Q also pointed to Guidefitter’s strategic roadmap—a closed-loop approach that connects professional influence to commerce.