Knowledge of sales trends can empower retailers to more intelligent business decisions that can help improve a store’s profitability.

Realtree’s launch of the all-new APX pattern at the 2024 SHOT Show marked a special day for outdoor brands and consumers alike.

C&H Precision is introducing the ERD-1 rifle red dot, the first of three rifle optics debuting in 2024 as part of an all-new product line.

Rothco introduced the Concealed Carry Woobie Jacket continues with the progression of the iconic Woobie collection, ranging from a field-proven military poncho liner to a mid-weight jacket.

Dealers can now resume using MGE Wholesale’s dealer services through Celerant’s retail software to increase both store and online sales.