GunBroker.com recently announced an integration with Slingit’s AI-powered platform in order to help firearm dealers buy and sell used guns smarter and faster.

Three new reticles have been added to Leupold’s Mark 4HD line family of riflescopes.

The collaboration will feature four unique watch designs with additional styles planned for the future.

Smith & Wesson Brands has added the new M&P15 AXE SBR to its popular M&P15 rifle lineup.

With a Peak Alloy case, it’s loaded to 80,000 psi, producing muzzle velocities 300 fps faster and beyond 3,000 fps in select loads, while maintaining similar perceived recoil.

Heritage Outdoor Group recently acquired Badlands, a leading hunting backpack, gear, and apparel brand, from W. C. Bradley Co.